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Baller Alert, Honda, and Magic Johnson: Honda Snags High School Yearbook Photos of Missy Elliott, Viola Davis, Magic Johnson and More for Super Bowl Ad @baller alert JIMMY DALE BARKER AXELROD ISADORA CHE ALICIA DOT COLLINS VIOLA DAVIS Honda Snags High School Yearbook Photos of Missy Elliot, Magic Johnson, Tina Fey and More for Super Bowl Ad - blogged by @MsJennyb β €β €β €β €β €β €β € β €β €β €β €β €β €β € The Super Bowl is only three days away. Therefore, all of the big-name companies are preparing to broadcast their best commercials live in between the big game. β €β €β €β €β €β €β € β €β €β €β €β €β €β € Luckily, in light of ThrowbackThursday, Honda has provided a first look at their new ad. β €β €β €β €β €β €β € β €β €β €β €β €β €β € This year, the manufacturer pulled together the high school yearbook photos of a few of our favorite celebrities and brought them to life. The commercial features the real photos of TinaFey, JimmyKimmel, MagicJohnson, MissyElliott, ViolaDavis and more. β €β €β €β €β €β €β € β €β €β €β €β €β €β € In the ad, nine celebrities emerge from the pages of their yearbooks, as part of Honda’s β€œPower of Dreams” campaign, to promote the company’s 2017 Honda CR-V. β€œWe are hoping that a lot of people jump on that bandwagon and post their own yearbook photos to king of help us get the message out,” the assistant VP for Honda auto marketing said. β €β €β €β €β €β €β € β €β €β €β €β €β €β € β€œThere were a few ideas we were looking at, and there was a long discussion about what was right and would hit on the car, hit on the brand, hit on the emotion we wanted,” RPA Executive Creative Director Jason Sperling said of the ad, which focused on the theme of β€œalways chase your dream and never give up.” β €β €β €β €β €β €β € β €β €β €β €β €β €β € β€œAt the end of the day, you don’t want to be in the Super Bowl if you don’t have something that feels brave and is going to stand out,” Sperling said. β €β €β €β €β €β €β € β €β €β €β €β €β €β € According to reports, Honda plans to continue the campaign, even after the game.
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